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Search engine optimization Johannesburg – Pay Per Click and Pay Per Lead

It can be fairly confusing to keep up with all the internet website marketing tools available nowadays. From Search engine optimization to email marketing, affiliate marketing, pay-per-click and pay per lead; just to mention a few. I asked an advertising agency, Johannesburg, a few questions in order to try and determine precisely what the best web marketing tool for my demands would be.

When looking for an advertising agency; Johannesburg, Bloemfontein or Zeerust, Germiston, it’s also wise to test their knowledge on the following topics:

Search engine optimization: SEO as it is also known as, is a way to optimize your website to perform well on search engines like google. Loads of on-site as well as offsite work is done to increase a web site’s pagerank and incoming links in order for such a website to perform better on search engines. Website performance depends upon the level of popularity of the site. The more one-way links you have to your web site and the higher your page ranking, the better for your “image”.

Pay per impression

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